Even a Small County in Hebei is Playing 'Metaverse'! With 5 Million Yuan Support for 'Heaven-Earth Axis', Can It Soar to New Heights?
Fellow villagers, is your metaverse connected yet?
Folks, Linzhang County in Hebei is about to do something big: investing nearly 5 million yuan to create the "Heaven-Earth Axis: Exploring the Origin Point" metaverse large-space project! When a county jumps on the metaverse bandwagon, is it trying to make sleeping cultural relics "come alive and dance", or just giving local residents a taste of the "metaverse household registration"? What's the real deal behind this "meta" magic pill - is it a new beginning for Hebei, or something else?
Core Viewpoint: A Courageous "Cyber Dream" Meets the "Bony Reality"
To be fair, Linzhang County's move is quite courageous! Wanting to give their treasure - the ancient Ye City culture (where Cao Cao built the Bronze Bird Platform) - a trendy makeover through the metaverse, this exploratory spirit deserves praise. But with a budget of nearly 5 million yuan, in the metaverse world where projects often burn through several "small targets," this is just a "beginner's experience package." Where will the technology come from? Are there enough professionals? Who will operate it after it's built? Can the content continuously attract people? These practical questions all need to be addressed. Don't let it end up just making noise without bringing any real benefits to the people.
Deep Dive: Three Questions About Linzhang's "Metaverse" - Let's See What It's Really Made Of!
First Question: What Exactly is This "Heaven-Earth Axis" High-Tech?
The project name sounds quite mysterious, "Heaven-Earth Axis," probably targeting Linzhang County's most valuable IP - the ancient Ye City culture. Is it creating a VR/AR immersive experience center to let tourists "soul travel" to the Three Kingdoms period? Or building an online virtual scenic spot that never closes? Or perhaps issuing some digital cultural creative collections for young people to pursue? With a budget of 486,983 yuan, if they want to create a truly high-quality, highly interactive, and sustainably operated metaverse space, it might be a bit tight. Don't let it end up just being a simple 3D model display, that would be awkward.
Second Question: County Tourism + Metaverse = Golden Partnership or Plastic Friendship?
This "marriage" sounds beautiful. The opportunities are indeed tempting: the metaverse can make static cultural relics "come alive," break through time and space limitations to attract young people, and innovate marketing methods. But the challenges are also obvious: high technical barriers, not something you can just do; content is king, continuous innovation is difficult; later operation and maintenance are expensive; and you have to be careful about "copying," as everyone nationwide is doing it, making it hard to stand out. Is this a match made in heaven or just a fleeting romance? Hard to say!
Third Question: Can 5 Million Yuan Create a Miracle?
This money will probably be spent on hardware equipment procurement, software platform development, 3D digital content production, and maybe some initial operation and promotion. But what are Linzhang County's expected outputs? Do they want to make a big splash and become a national benchmark, or start with a small but refined pilot to serve the local area? With this budget scale, it would be extremely difficult to create a top-tier metaverse project that makes waves nationwide. The biggest fear is setting goals too high, taking steps too big, trying to do everything but doing nothing well, ending up as an "unrecognizable" image project.
The Metaverse Trend: Will Linzhang County "Take Off" or Just "Stand Firm"?
In conclusion, Linzhang County's move is courageous, but the road ahead is long and full of challenges. Here are some practical suggestions: Focus on characteristics, don't try to do everything; Content is king, experience is paramount; consider open cooperation, leverage strengths; have a sustainable operation plan, persist for the long term; ultimately, seek practical results, benefit the people.
The metaverse is not a panacea, nor is it a philosopher's stone. We hope Linzhang County's investment can truly "meta" its purpose, injecting new vitality into the ancient Ye City, rather than just leaving behind a string of meaningless "meta code" after the wind passes.
Time for Interaction! Friends!
What do you think about Linzhang County's 5 million yuan metaverse plan? Do you think this move will succeed? Share your views in the comments, let's have a good chat! Don't forget to like and follow!
Reference content:
https://www.ccgp.gov.cn/cggg/dfgg/gkzb/202505/t20250509_24566639.htm
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