标签：roblox

The metaverse is no longer a sci-fi concept; it has evolved into a vibrant economy. Among them, virtual fashion has emerged as a dark horse, becoming the hottest track. At the peak of this digital transformation wave, Roblox's user-generated content (UGC) fashion market is rising at an astonishing speed, expected to generate up to $330 million in revenue in 2025 alone.

Roblox launches a groundbreaking IP licensing platform, allowing creators to legally develop games based on hits like Stranger Things and Squid Game. Is this the next big metaverse wave for UGC?

Can you believe it? Now, with just a few clicks, you can buy clothes, toys, and even movie tickets in Roblox without leaving the game. All of this is thanks to Roblox's recent launch of Commerce APIs and the Approved Merchandiser Program. This isn't just an experience upgrade for gamers, it's more like a 'store license' for brands in the virtual universe.