Migu AI+Metaverse Shines at Shanghai MWC, Digital Future Arrives

Recently, at the 2025 Shanghai Mobile World Congress, China Mobile's Migu once again became the center of attention. This time, they brought a brand new "AI+Metaverse" initiative. Through a series of cutting-edge projects, Migu demonstrated how technology can reshape users' perception of the real world, revitalizing traditional fields like digital tourism, intangible cultural heritage, and creative imaging, and attracting countless visitors to experience it firsthand.

Migu XR Large Space Zone — New Scenarios for Digital Tourism

Stepping into the Migu booth feels like entering a new dimension. "AI+Metaverse" is the core highlight of this exhibition—more than just a concept, it's a practice. Migu combines popular multi-theme IP large spaces, AIGC capabilities, and virtual reality technology to perfectly blend traditional culture with modern tech.

Among them, the "Gulangyu Metaverse" left a deep impression. With VR glasses, visitors can freely explore the 1.88 square kilometers of Gulangyu, discovering century-old buildings. This isn't just a regular tour, but a cross-time cultural feast. Migu also launched the "Wish Together: Potala Palace Documentary VR Immersive Exhibition." Put on the headset and the snowy plateau is right before your eyes, with ancient palaces standing tall among the mountains—a feast for the senses and the soul.

Notably, the "Migu Future Space" project has already landed in cities like Beijing and Guangzhou, recreating immersive content such as Mogao Cave 220, truly becoming a model of "tech + culture" integration.

Migu Video Vision — A New Way to Express Intangible Heritage

Beyond digital tourism, Migu Video Vision also impressed. With Apple Vision Pro, visitors can "immerse" themselves in the charm of intangible heritage stories. For example, the "Magical Yunnan" project takes people deep into mysterious mountains to hear the melodious sound of the hulusi; "Young Lion Awakens" brings new life to the spirit of Guangdong lion dance. These works not only showcase the richness of Chinese culture but also breathe new life into intangible heritage in modern society.

AI Co-Creation Booth — A Revolutionary Tool for Creative Imaging

Elsewhere at the exhibition, Migu's AI Co-Creation Booth was a hit. Just upload a photo and AI quickly generates a personalized masterpiece. Whether you want a tech-inspired template or an NBA-themed creation, you can have your own "blockbuster" in minutes. This instant creation model greatly lowers the threshold for creative production, letting everyone experience the convenience and efficiency of digital assets.

Conclusion

From "AI+Metaverse" technology to deep dives in digital tourism and digital expressions of intangible heritage, Migu is at the forefront of the times. Their vision is not just to build a bridge between technology and culture, but to lead a revolution in digital intelligence. As new-era content creators and communicators, we have every reason to believe that, with Migu's efforts, a more open, intelligent, and inclusive world is taking shape. Let's look forward to the endless surprises this journey of tech and culture will bring!